User data deletion

The fastest way to remove most of your data is to delete your Musuvi account from the app:

1. Log in to Musuvi at musuvi.io/login
2. Open Settings (creator, brand, or agency dashboard)
3. Scroll to Delete account and follow the confirmation steps

Account deletion removes or anonymizes profile data, messages, applications, and stored preferences tied to your user ID, subject to legal retention requirements (e.g. payment records).

To stop Musuvi from accessing new Instagram data without deleting your full Musuvi account:

1. Go to Dashboard → Profile
2. Find the Instagram connection section
3. Click Disconnect

This revokes Musuvi's authorization via Meta. Cached Instagram insights on Musuvi may remain until your account is deleted or caches expire; contact us below to request removal of cached Instagram data.

If you cannot access your account, email us with the subject line Data deletion request:

hello@musuvi.io

Include:

• Your full name and Musuvi email address
• Your role (creator, brand, agency)
• Instagram username (if connected)
• Whether you want full account deletion or Instagram data only

We will verify ownership (e.g. reply from registered email) and respond within 30 days, or sooner where required by law.

When you disconnect Instagram or delete your Musuvi account, we stop collecting new data from Meta. We delete or anonymize Musuvi-stored Instagram tokens, cached insights, and automation settings associated with your account within a reasonable period.

Data already on Instagram (posts, DMs, comments) is controlled by Instagram. To manage data on Instagram itself, use Instagram's apps and websites permissions or Meta account settings.

For Meta app data deletion callbacks, Musuvi processes confirmed deletion requests as described above. Status updates may be sent to the email associated with your request.

We may retain limited information when required by law or legitimate interests, including:

• Payment and invoice records for tax and fraud prevention
• Security logs for a limited period
• Anonymized analytics that cannot identify you

See our Privacy Policy for how we collect and use data, and our Terms of Service for platform rules.